Well folks, I have got to say I am not a fan of cigarettes, and I had never bought a pack in my life…That is until a few weeks ago when I saw the Camel no.9 cigarette packs on the shelf at Seven Eleven. I actually went ahead and bought both the regular and menthol flavored smokes. The design of the box is awesome – a simple and sleek design using black with hot pink accents, and with a good amount of empty space, the box looks very sophisticated. The menthol box uses a mint green border to differentiate itself from the regular flavor. There has been some scrutiny that it was aimed to single out girls and young women…well duh! I won’t defend smoking at all, and the seriousness of lung cancer cannot be undermined, but the design of these boxes totally nailed their target audience. After all, graphic design is a communication tool and for this reason the Camel no.9 boxes are great design. The boxes I bought won’t be opened or smoked but hey, Camel got a non-smoker to buy two boxes. My menthol box has actually been put in the little 5”x 5” Ikea shadowbox frame and put on my wall.
7 comments:
haha, i totally agree. the box design is awesome. but i just bought a pack of those for the first time last night (it was the only camels they had and i only smoke camels) and those cigarettes are nasty. they have this really dry taste and smell horrible, for hours... even to me and im a smoker. im sticking with 99s :) im impressed that the marketing was that effective though.
i smoke 9's and they are awsome.
i will have to say that the box is what attracted me to them. but they are amazing anyway.
Camel No 9's have holes in the filter, causing the effect to be as if you were smoking through a straw. the taste however, is not bad, but i do prefer marlboro menthol lights.
the smell is a little on the awful side
wow...box design is really amazing and i see this pack first time and i really get attracted toward it.
Guys, Great article and very very interesting blog. That’s one thing I’m really looking forward and tries to buy cigarette online.
The Camel no.9 cigarette packing cover is really very awesome after watching this packing I want to buy these cigarettes and also told my friends to try this brand.
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